啥是佩奇?自制佩奇造型鼓風機侵權嗎?

       

導讀:昨晚,許多人的朋友圈,被《小豬佩奇過大年》的宣傳短片“啥是佩奇?”刷屏了。

啥是佩奇?

YIWEIDASHANLIDELIUSHOULAOREN,WEILEGEICHENGLISHENGHUODESUNZI,ZHUNBEITAXIANGYAODEXINNIANLIWU——PEIQI,DAIZHU“SHASHIPEIQI”ZHEGEYIWENTASHANGZHENGCHENG。WEILEKUAISUZHAODAOPEIQI,LAOYEYEXIANJINXINGLEYIXIACHANGGUICAOZUO,PIRUCHAZIDIAN,PEIDAI?PEIZHONG?Emmm....JIUSHIMEIYOU“PEIQI”!HUOXUSHIZHONGLINGSHI,KANKANXIAOMAIBUYOUMEIYOU?RUCIDOUDOUZHUANZHUAN,MENGMENGDONGDONG,SUIRANMEIGERENDOUGEICHULEJIEDA,DANHAOXIANGDOUBUSHISUNZIXIANGYAODENEIGE“PEIQI”。

ZUIZHONGCONGZAIBEIJINGDAIGUODELAOSANXIFUNEIZHIDAOLEDAAN!YUSHI,WEILEDANIANYEGEISUNZIYIGEJINGXI,ZAILAOSANXIFUDE“TISHI”XIAKAISHIZHIZUO,ZUIZHONGZAIQUANJIATUANYUANDEFANZHUOSHANGGEISUNZISONGCHULEZIZHI“YINGHEPEIQI”……

自制生產佩奇產品侵權嗎?

那么類似這種自制小豬佩奇產品的行為,是否存在侵權風險呢?首先,我們要明確一下“小豬佩奇”的知識產權歸屬方以及享有哪些知識產權權益,其次還要看是否屬于盈利目的。

“小豬佩奇”的知識產權歸屬方:

JULEJIE,XIAOZHUPEIQIDEZHUZUOQUANSHUYUAISILIBEIKEDAIWEISIYOUXIANGONGSIHEYULEYIYINGGUOYOUXIANGONGSI。ZAOZAI2005NIANAIBEIDAIGONGSI、YULEYIGONGSIJIUXIANGMEIGUOSHENQING《Peppa Pig》(“XIAOZHUPEIQI”)ZHUZUOQUANDENGJIBINGHUODEDENGJIZHENGSHU,HOUXIANGZHONGGUOGUOJIABANQUANJUSHENQING《Peppa Pig,George Pig,Daddy Pig,Mommy Pig》(“PEIQI、QIAOZHI、ZHUBABA、ZHUMAMA”)ZHUZUOQUANDENGJIBINGHUODEZUOPINDENGJIZHENGSHU。

YINCI,ZHELIANGJIAGONGSIBUJINYONGYOUSHENGCHAN、ZHIZUO《XIAOZHUPEIQI》DONGHUAPIANJIQITAYANSHENGCHANPIN(BAOKUODANBUXIANYUPEITAOSHUJI、XIAOZHUBUOU、WANJU、APPYINGYONGCHENGXUDENG)DEQUANLI,BINGQIEYONGYOUQUANQIUFANWEITUIGUANGQUAN。

“小豬佩奇”享有得知識產權權益:

一、商標權:小編通過匯桔云平臺檢索到,“小豬佩奇”相關的不同美術設計、不同類別的商標共150條,其中有54條分別歸屬于艾斯利貝克戴維斯有限公司以及娛樂壹英國有限公司。

▲數據來源:匯桔云

JU《SHANGBIAOFA》GUIDING,SHANGBIAOZHUCERENDUIQIZHUCESHANGBIAOXIANGYOUDUZHANSHIYONGQUAN。YEJIUSHISHUO,ZAISHANGYEZHONGWEIJINGXUKEDESUOYOUSHIYONG,DOUJIANGGOUCHENGDUISHANGBIAOZHUANYONGQUANDEQINHAI。ZHEZHONGZHUANYONGQUANBIAOXIANWEISANGEFANGMIAN:

(1)SHANGBIAOZHUCERENYOUQUANYIJU《SHANGBIAOFA》DEXIANGGUANGUIDING,JIANGQIZHUCESHANGBIAOSHIYONGZAIQIHEZHUNSHIYONGDESHANGPIN、SHANGPINBAOZHUANGSHANGHUOZHEFUWU、FUWUSHESHISHANG,RENHETARENBUDEGANSHE;

(2)SHANGBIAOZHUCERENYOUQUANJINZHIRENHEQITARENWEIJINGQIXUKESHANZIZAITONGYIZHONGHUOLEISISHANGPINSHANGSHIYONGYUQIZHUCESHANGBIAOXIANGTONGHUOZHEJINSIDESHANGBIAO;

(3)SHANGBIAOZHUCERENYOUQUANXUKETARENSHIYONGZIJIDEZHUCESHANGBIAO,YEKEYIJIANGZIJIDEZHUCESHANGBIAOZHUANRANGGEITAREN,ZHEZHONGXUKEHUOZHUANRANGYAOFUHEFALVGUIDINGBINGLVXINGYIDINGDEFALVSHOUXU。

YINCI,WEIJINGZHUCESHANGBIAOSUOYOURENDEXUKE,ZAITONGZHONGSHANGPINHUOZHELEISISHANGPINSHANG,SHIYONGYUQIZHUCEDE“XIAOZHUPEIQI”SHANGBIAOXIANGJINHUOZHEJINSIDESHANGBIAONAIQINQUANXINGWEI!

二、著作權:據悉,娛樂壹英國有限公司公司在2015年收購了艾斯利貝克戴維斯有限公司70%的股權,并獲得了“小豬佩奇”品牌85%的特許經營權。

ZAIWEIJINGYULEYIYINGGUOYOUXIANGONGSIGONGSISHOUQUANDEQINGKUANGXIA,SHANGJIAYISHANGYEMUDESHANZISHIYONG“XIAOZHUPEIQI”XIANGYOUZHUZUOQUANDETUPIAN、CHANGJING、YUANSU,DOUJIANGMIANLINZHUYIDINGDEZHUZUOQUANQINQUANFENGXIAN。JIUSHANGJIACENGREDIANDEXINGWEIERYAN,JUNSHEXIANQINFANLEZHUZUORENSHENQUAN、CAICHANQUAN。

JINXIENIAN,BANQUANFANGYULEYIYINGGUOYOUXIANGONGSIGONGSIYEZAIYIZHINULIWEIQUAN,DALIDAJIGEZHONGDAOBANSHANGPINHEQINQUANXINGWEI。

三、專利權:明確了商標權和著作權后,小編又通過匯桔云專利云對“小豬佩奇”進行檢索,發現了1項名為包裝盒(小豬佩奇)的專利。

▲SHUJULAIYUAN:HUIJIEYUN

是否屬于盈利目的:

XIAOBIANZAIZHELIKEPUYIXIA,GENJUXIANZAIDESIFASHIJIAN,“ZENGPIN”SHIWEISHOUQUXIANGYINGDUIJIA,RUGUOXIAOSHOUZHETONGGUOZHUANYI“ZENGPIN”SUOYOUQUANZUOWEIYIXIANGCUXIAOSHOUDUAN,WEIQIDAILAIJIANJIELIYI,GAIZHONGXINGWEIBEIRENDINGWEIXIAOSHOU。ERZHISHICHANQUANBAOKUOSHANGBIAO、ZHUANLI、ZHUZUOQUAN,QIZHONGZHUZUOQUANBUXUYAOGUANFANGDENGJI,CHUANGZUOWANCHENGZHIRIJIHUODE,ZHUZUOQUANYOUDUIYINGDECAICHANQUAN。

ZHUANLIQINQUANXINGWEISHIZHIZAIZHUANLIQUANYOUXIAOQIXIANNEI,XINGWEIRENWEIJINGZHUANLIQUANRENXUKEYOUWUFALVYIJU,YIYINGLIWEIMUDESHISHITARENZHUANLIDEXINGWEI。GENJUZHUANLIFAJIQIYOUGUANFALVDEGUIDING,QINQUANXINGWEIRENYINGDANGCHENGDANDEFALVZERENBAOKUOMINSHIZEREN、XINGZHENGZERENYUXINGSHIZEREN。

企業或者個人如何申請著作權?

DUIYUQITAYONGYOUZIJIDEZHUZUOQUANDECHANGJIAHUOZHEQUANLIRENERYAN,RUHEBAOHUZIJIDEZHUZUOQUANQUANYINI?NEIJIUSHISHENQINGZHUZUOQUANBAOHU!ZHIYOUTONGGUOZHUZUOQUANBAOHU,QIYECAINENGGENGYOUXIAODIWEIHUZISHENDEQUANYI。NEIME,QIYEHUOZHEGERENRUHESHENQINGZHUZUOQUAN?

(一)申請辦理作品登記時,申請人需要提交:

ZUOPINDENGJICAILIAOQINGDAN、ZUOPINDENGJISHENQINGBIAO、ZUOPINDENGJISHENQINGSHU、SHENQINGRENDESHENFENZHENGMING、ZUOPINYANGBEN、ZUOPINSHUOMINGSHU、QUANLIBAOZHENGSHUDENG。

(二)委托他人代為申請的提交:

SHOUQUANWEITUOSHUJIDAILIRENDESHENFENZHENGMING。

(三)單位職工辦理登記的提交:

DANWEIJIESHAOXINHEZHIGONGBENRENSHENFENZHENGMING,YIJIDENGJIBUMENRENWEIYINGDANGTIJIAODEQITACAILIAO。

SHENQINGRENTIANXIECAILIAOQINGDAN,LIANTONGSUOXUCAILIAOYIBINGTIJIAOGEIZIZHIQUZUOPINDENGJIJIGOU。ZIZHIQUZUOPINDENGJIJIGOUYAODUISHENQINGRENTIJIAODEXIANGGUANCAILIAOSHIFOUFUHEYAOQIUJINXINGSHENCHA。SHENQINGCAILIAOYOUXIACIDE,ZIZHIQUZUOPINDENGJIJIGOUYINGDANGZAISHOUDAOCAILIAOHOU7RINEITONGZHISHENQINGRENBUZHENG。SHENQINGRENZISHOUDAOBUZHENGTONGZHIZHIRIQI30RINEIWEINENGBUZHENGDE,SHIWEICHEHUISHENQING。

DUIJINGGUOSHENCHAFUHEGUIDINGDEDENGJISHENQING,DENGJIJIGOUZAI30RIDENGJISHIXIANNEIWANCHENGDENGJIGONGZUO,BINGXIANGSHENQINGRENFAFANG《ZUOPINDENGJIZHENGSHU》。DUISHENQINGRENTIJIAOZUOPINDEZHUZUOQUANGUISHUCUNZAIZHENGYIDE、SHENQINGRENJUJUETIJIAOQITABIYAODECAILIAODE,DENGJIJIGOUYINGZUOCHUBUYUDENGJIJUEDING,BINGFAFANG《ZUOPINDENGJIBUYUDENGJITONGZHISHU》。ZUIHOU,SHANGBAOGUOJIABANQUANJUJINXINGGONGGAO。

DUIYUQIYEERYAN,ZHUZUOQUANZUOWEIQIYEZICHANDEZHONGYAOZUCHENGBUFEN,NENGGOUWEIQIYECHUANGZAOWUQIONGDEJINGJIXIAOYI。YINCI,JISHISHENQINGZHUZUOQUANBAOHU,DUIYUQIYELAISHUO,SHIJUEDUIYOULIDESHIQING!

點點好看,年入百萬!